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The Importance of Image Building

‘Life isn’t about finding yourself, it is about creating yourself.’ Think of your image as your currency. Your image is like an intangible currency that you earn over a period of time. How you conduct yourself directly or indirectly has a credit or debit effect on your ‘image bank account’. Do not underestimate the importance of perception. Everything you say, everything you do, how you walk, whether you walk the talk - all go a long way in building a perception in people’s mind about you. Also be aware of your surrounding and the company you keep. This comes as no surprise but you are judged by the company you keep. At the core of building a good image, don’t forget to be yourself yet be conscious of yourself – what you say and what your body language is in the presence of others counts for a lot. The keyword here is authenticity. Be who you are in whatever you do. Moreover, don’t fall into the trap of assuming you have a certain image. Sometimes, there can be a disson...

10 Things You’ll Identify With If You Work In PR

I loved studying Public Relations as a subject back in university. It all sounded like quite a fun profession, at least within the four walls of the Lecture Room it did…until my first job was as a PR Executive and I realized it was a tough job. Here's a funny meme I came across... Jokes apart, here's reality: 1.      You slog hard to make someone else or something famous 8 hours of your every working day, you work to shed limelight to your client or client’s product. It is a result of your own effort of pitching your story to the journalist and coaxing them that your client gets featured on the cover page or even gets a quarter page clipping in a magazine. Think how selfless you have to be when you sport a genuine smile while you see your excited client reading about himself in that magazine. 2.      You blame Sex and the City where Samantha make her PR job seem glamorous Always on the phone, in demand, dressed immaculately a...

Flipping the Glossy Page

That's me, glam-ed up.  I wrote this entry back in October 2010 when as a part of my job with a PR firm, I attended the Elle Beauty Awards. You can imagine, the excitement of attending one of these in my first job... So glad I wrote about it back then, it brings back so many memories. Enjoy the read! Ever since I watched ‘Devil Wears Prada’, I secretly cherished the thought of working for a magazine, as I am sure, did heaps of other girls. The lure of pricey bags, exquisitely crafted shoes and artfully designed dresses has for so long enraptured the senses of womankind. Courtesy those clichéd ‘girly’ novels and ‘chic flicks’, we have envisaged a surreal portrait of the girl that works with a magazine. Well I did not end up working for any publication but working in PR for an established and renowned brand in hair and beauty is the closest I had come to it. Recently my team and I received an exciting invitation to attend an awards function hosted by a popular fashion and...