Explorer of Experiences

‘Life isn’t about finding yourself, it is about creating yourself.’ Think of your image as your currency. Your image is like an intangible currency that you earn over a period of time. How you conduct yourself directly or indirectly has a credit or debit effect on your ‘image bank account’. Do not underestimate the importance of perception. Everything you say, everything you do, how you walk, whether you walk the talk - all go a long way in building a perception in people’s mind about you. Also be aware of your surrounding and the company you keep. This comes as no surprise but you are judged by the company you keep. At the core of building a good image, don’t forget to be yourself yet be conscious of yourself – what you say and what your body language is in the presence of others counts for a lot. The keyword here is authenticity. Be who you are in whatever you do. Moreover, don’t fall into the trap of assuming you have a certain image. Sometimes, there can be a disson...

I wrote this article as a Guest Contributor for Social Samosa . Here is the link to the published write up:  http://www.socialsamosa.com/2014/09/interns-social-media/ The call to be on social media should be made consciously by a company. The  herd mentality  syndrome should not apply here. Some companies, depending on their line of business or the expertise and funds at disposal, need not feel the hurry to jump on the digital bandwagon. The company’s senior leadership team should be convinced of the need to create digital assets; they should profess commitment to social media – they should be in for the long haul. Identify The next significant step of action is to identify social media champions within the company. Social media is normally entrusted in the safe hands of a company’s marketing team. This is crucial to ensure that social media strategy is on equity with the brand. However, not just marketing, but other functions (operations and finance for instance...